AI Social Media Scheduler & Content Generator
Social media scheduling and AI content generation
In plain English
Stevie runs Wahlu, which schedules social posts and writes them with AI in the customer's own voice, based on earlier posts and on shapes that have already worked. A person edits those drafts before anything goes live, so the account does not post by itself. Customers pay a subscription because they want a calendar that still sounds like them. The AI does most of the drafting and the billing, while Stevie still checks quality, helps users, and grows Wahlu by posting what the product itself makes.
~$101 MRR; $90 verified revenue last 30 days (TrustMRR/Stripe, Oct 27, 2026)
Operator: stevie 🏝️
Revenue independently checked: documents reviewed by a publication, or a public dashboard.
Not disclosed.
The tool stack
Payments
OpenAI API ↗LLM / vision
Next.js ↗Web app framework
Prices are the vendors' published list prices as researched in Oct 2026 and change often — always check the vendor's pricing page.
Step-by-step setup
- Train on the customer's own voice and past posts.
- Generate drafts in proven formats.
- Human edits before publishing.
- Subscriptions; grow by posting the product's own output.
What's automated vs. the human 20%
The machine does
- Core AI generation/analysis
- Billing and onboarding
You still do
- Product quality and support
- Distribution and marketing
- Compliance and edge cases
Overview
Social media scheduling and AI content generation
Operator: stevie 🏝️. Category on TrustMRR: Social Media. Founded: 2025-03-17. Website: https://wahlu.com/
Estimated split: about 80% of the work automated, 20% human.
Realistic income
TrustMRR (checked Oct 27, 2026) shows about $101 MRR and $90 in Stripe-verified revenue over the last 30 days, $874 verified over its tracked history. This is one operator’s result, often after months or years of work, and doesn’t predict yours. Check the live listing — numbers change.
Risks
- Thin-wrapper risk; easy to copy.
- Generic AI content performs poorly — quality is the moat.
- Startup cost and time to first dollar are not disclosed.
*Income figures are illustrative ranges based on public pricing and typical outcomes reported by practitioners, not guarantees. Most new online businesses earn little or nothing at first. Not financial, legal or tax advice.
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